Creating sustainable brands that stay relevant in the future
Friday, 20 November,
10.30am – 11.30am GMT
There is an urgent need for the world to find a more sustainable path. Businesses are not only challenged – but expected to find more meaningful ways to grow and deliver.
Brand and marketing expert – Jessie Frahm from DKUK member company ‘The Brand Catalyst’, will take you through what it takes to drive a sustainable brand that is relevant now and stays relevant in the future.
It will be an exciting and interactive session where we look at how businesses can start creating meaningful brands that go beyond talking about product (and profit).
Jessie will give a powerful framework you can use to develop relevant ways to communicate your business goals and start producing related content that connect based on purpose.
- What is a sustainable brand?
- Customer: How to identify what matters to your ideal client
- Connect: Review where to connect with your audience in a meaningful way
- Content: Strategy to communicate a purpose lead message
Following your registration, a Zoom link to the Webinar will be emailed to you. You will need to enter your details in order to join the Webinar.